June 2011 Volume 48 Number 6 Cover story 14 Features 18 The Value Of Benchmarking Constant improvement is made easier by gathering and tracking information. 14 Process Cleaning Transforms Custodial Duties Schools should strive to clean smarter, using the most advanced technology and processes available. columns 43 44 Strategies & Situations By: Dane Gregory Raising Standards By: Dave Frank 22 Digitized Advertising Don’t let your messages fall on deaf ears; talk to people online — where they will hear you. 45 Fact-based Management By: Vince Elliott 24 Green Cleaning Alternatives Some offerings satisfy industry standards without compromising green or clean. 34 Workloading Gains In Popularity Businesses are increasingly focusing on cleaning methods to improve efficiency and reduce costs. 36 Educating The Client What a building owner or manager does not know about sustainable operation can hurt them. departments Cleanthoughts ................................................................. 4 Around the Industry .................................................... 6 Letters and Views ......................................................... 8 Products and Services ........................................... 10 Consultant’s Corner .................................................. 13 Floor Care Product Showcase ........................... 28 Product Information Center ................................ 32 Tackling Trouble Areas ............................................ 38 Facility Focus ................................................................ 40 Marketplace .................................................................. 46 Classifieds ....................................................................... 47 A Clean Sweep ............................................................ 48 34 this month online — www.cmmonline.com Can’t find a back issue of CM? Turn to CM/Cleaning & Maintenance Management Online™ where you’ll find archived issues from the past 16 years along with a wealth of how-to information for cleaning professionals. The full text of Cleaning & Maintenance Management magazine featuring stories, breaking news, archives, the latest product news and much more is available on the Internet at coming next issue... CM/Spotlight: Carpet Care Vending As An Add-on Service Carpet Maintenance Programs www.cmmonline.com CM/Cleaning & Maintenance Management ® magazine (ISSN 1051-5720) is published monthly by the CM B2B Trade Group ™ , a division of NTP Media,19 British American Boulevard West, Latham, NY 12110. Periodicals postage paid at Latham, NY, and at additional mailing offices. Subscription rates: one year, $74; two years, $111. Foreign subscription rates: one year, $150; two years, $248; single issue, $15; issue containing surveys, $25; Buyers Guide, $37. © Registered in the US Patent and Trademark Office. Copyright 2011 Grand View Media Group ™ . All rights reserved under International Copyright Convention. Reproduction of this magazine, in whole or in part, without the express written permission of the publisher is pro-hibited. The publisher reserves the right to reject any and all materials not in keeping with the publication’s standards, whether such standards are written or not. The publisher makes no judgments as to claims of products or services advertised. Postmaster: send address changes to CM/Cleaning & Maintenance Management ® , PO Box 2174, Skokie, IL 60076. Canada Post: Publications Mail Agreement #40612608. Canada Returns to be sent to Bleuchip International, PO Box 25542, London, ON N6C 6B2 2 CM/Cleaning & Maintenance Management ® • June 2011