June 2012 Volume 49 Number 6 CM/Spotlight: Carpet Care Cover story 12 Features 16 12 Tried And True Carpet Care Sometimes, sticking with what you know works is the best course of action. columns 40 41 42 Bidding & Estimating By: Bill Griffin Selecting Certified Carpet Care Equipment To ensure efficient, effective cleaning, look for third-party certified machines. Raising Standards By: Dave Frank 18 28 Bleach Discoloration Technical procedures for repairing color loss in carpet. Fact-based Management By: Vince Elliott More Is Not Always Better When it comes to cleaning carpets, the goal is to remove soils, not take carpet fibers for a swim. 30 Selecting The Perfect Vacuum Plan properly for effective vacuum cleaner purchasing. departments Cleanthoughts ................................................................. 4 Around the Industry .................................................... 6 Letters and Views ......................................................... 8 Products and Services ........................................... 10 Carpet Case Studies ................................................ 22 Product Information Center ............................... 24 Contractor Success ................................................. 32 Tackling Trouble Areas ............................................ 36 Maintenance Matters ............................................. 38 Consultant’s Corner .................................................. 39 Marketplace .................................................................. 43 Classifieds ....................................................................... 47 A Clean Sweep ............................................................ 48 48 this month online — www.cmmonline.com Can’t find a back issue of CM? Turn to CM/Cleaning & Maintenance Management Online™ where you’ll find archived issues from the past 16 years along with a wealth of how-to information for cleaning professionals. The full text of Cleaning & Maintenance Management magazine featuring stories, breaking news, archives, the latest product news and much more is available on the Internet at coming next issue... Interior Plantscapes Floor Care Product Showcase Managing Your Accounts Receivable www.cmmonline.com CM/Cleaning & Maintenance Management ® magazine (ISSN 1051-5720) is published monthly by the CM B2B Trade Group ™ , a division of NTP Media,19 British American Boulevard West, Latham, NY 12110. Periodicals postage paid at Latham, NY, and at additional mailing offices. Subscription rates: one year, $74; two years, $111. Foreign subscription rates: one year, $150; two years, $248; single issue, $15; issue containing surveys, $25; Buyers Guide, $37. © Registered in the US Patent and Trademark Office. Copyright 2012 Grand View Media Group ™ . All rights reserved under International Copyright Convention. Reproduction of this magazine, in whole or in part, without the express written permission of the publisher is pro-hibited. The publisher reserves the right to reject any and all materials not in keeping with the publication’s standards, whether such standards are written or not. The publisher makes no judgments as to claims of products or services advertised. Postmaster: send address changes to CM/Cleaning & Maintenance Management ® , PO Box 2174, Skokie, IL 60076. Canada Post: Publications Mail Agreement #40612608. Canada Returns to be sent to Bleuchip International, PO Box 25542, London, ON N6C 6B2 2 CM/Cleaning & Maintenance Management ® • June 2012