June 2013 Volume 50 Number 6 CM/Spotlight: Carpet Care Cover Story 14 Features 18 20 14 Busting Carpet Care Myths Many myths regarding the proper care of carpet still persist; it is time to clear up the confusion. Cover Image courtesy of MehmetDilsiz/iStockphoto/Thinkstock columns 45 46 47 Bidding & Estimating By: Bill Griffin Forming A Carpet Care Training Program Training is an effective way to improve service and motivate employees. Color Repair Is Now Possible For Everyone With the advent of new technologies, repairing dye is easier, and more accurate, than ever. Raising Standards By: Dave Frank Let’s Talk Shop By: Judy Gillies 22 Creating Transparency For Carpet Extractors Clarifying terminology can help end-users make wiser purchasing decisions. 30 34 Maintaining Carpets That Will Last Ensure deep restorative carpet cleaning with low moisture management. How To Evaluate Today’s Carpet Cleaning Processes Understand the differences between the environmentally-friendly carpet cleaning options available to you. departments Cleanthoughts ................................................................... 4 Around The Internet ...................................................... 6 Products and Services ............................................ 10 Product Information Center ................................. 24 Carpet Care Case Studies .................................... 25 Tackling Trouble Areas ............................................. 33 Contractor Success .................................................. 36 Maintenance Matters .............................................. 40 A Clean Sweep .............................................................. 42 Facility Focus .................................................................. 44 Classifieds ........................................................................ 48 20 Image courtesy of ArturMarciniec/iStockphoto/Thinkstock We Are Always Online At www.CMMOnline.com Can’t Get Enough? The all-new CMM Online is home to exciting and interactive offerings not available in print. Our online exclusive content includes articles, polls, blogs, interviews, podcasts and much more to satisfy your informational needs. Check out the premier resource for commercial cleaning and maintenance information at coming next issue... Classroom Versus Hands-on Training Floor Care Product Showcase Best Practices In K-12 Cleaning www.CMMOnline.com CM/Cleaning & Maintenance Management ® magazine (ISSN 1051-5720) is published monthly by the CM B2B Trade Group ™ , a division of NTP Media,19 British American Boulevard West, Latham, NY 12110. Periodicals postage paid at Latham, NY, and at additional mailing offices. Subscription rates: one year, $74; two years, $111. Foreign subscription rates: one year, $150; two years, $248; single issue, $15; issue containing surveys, $25; Buyers Guide, $37. © Registered in the US Patent and Trademark Office. Copyright 2013 Grand View Media Group ™ . All rights reserved under International Copyright Convention. Reproduction of this magazine, in whole or in part, without the express written permission of the publisher is pro-hibited. The publisher reserves the right to reject any and all materials not in keeping with the publication’s standards, whether such standards are written or not. The publisher makes no judgments as to claims of products or services advertised. Postmaster: send address changes to CM/Cleaning & Maintenance Management ® , PO Box 2174, Skokie, IL 60076. Canada Post: Publications Mail Agreement #40612608. Canada Returns to be sent to Bleuchip International, PO Box 25542, London, ON N6C 6B2 2 CM/Cleaning & Maintenance Management ® • June 2013