Business Sustainability Through Shared Value By: Mark Kozak Finding benefical ways to address the needs of people, profit and planet. O Mark Kozak is the president of BEAM Strategic Solutions, a consulting firm focused on helping companies with sus-tainability issues and product and process development. Kozak is a Cleaning Industry Management Standard (CIMS) ISSA Certification Expert (I.C.E.) and an adjunct professor for the Master of Business Administration (MBA) program at Benedictine University’s College of Business. Contact Kozak at Mark@ BEAMStrategic.com, and more information about the consult-ing and support services he offers can be found by visiting www.BEAMStrategic.com. Our industry has continued to embrace “green” or “environmentally-friendly” products, but there is a lot more to what defines sustainability. It is time to look beyond purely environmental factors and begin to understand other key aspects that drive sustainability improvements within the cleaning industry. Business sustainability focuses on the balance of three areas referred to as the three “Ps” of sus-tainability: People, planet and profit. The balance between all three is sometimes referred to as the triple bottom line, where all are positive in order to be considered a “sustainable” business. for more info Visit www.cmmonline.com and type in search keyword: Sustainability . For more information on related products, visit www.cmmonline.com , select DIRECTORY from the main navigation bar, and enter keyword: Business Management . Business sustainability focuses on the balance of three areas referred to as the three “Ps” of sustain-ability: People, planet and profit. 32 CM/Cleaning & Maintenance Management ® June 2014 Image courtesy of ktsimage/iStock/Thinkstock
CMM – Archives June 2014: 32
